The largest Hispanic media company in the United States has agreed to feature short- and full-length programs on YouTube, including new and archived programs from the Univisión, TeleFutura and Galavisión networks, Reuters and AFP report.
The agreement is the latest in Several YouTube ventures with major entertainment partners. Revenue will come from ads featured around the programs, and Univisión will receive most of it, Reuters says.
YouTube has also created a citizen journalism tool, YouTube Direct, which allows news organizations to request and rebroadcast YouTube clips directly from users.
Jason Turbow of MediaBistro's BayNewser explains, "A news outlet embeds a customized version of YouTube's upload platform onto its own site, and can request from users any footage it likes, giving them 'broader exposure and editorial validation for the videos they create,' according to Google's release. The Chronicle, ABC News, the Huffington Post, NPR, Politico and the Washington Post have already signed on."
See other stories here, and details from the YouTube Blog.
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