Knight Center
Knight Center

JOURNALISM IN THE AMERICAS Blog

Huffington Post plays paywall April Fools joke on New York Times


With everyone all atwitter about The New York Times paywall, the Huffington Post decided to play a little April Fools joke. New York Times employees who tried to access the Huffington Post's site on April 1 received a message informing them that Times employees -- and only Times employees -- now would have to pay to access online content, reported Editor & Publisher.

The joke comes as a response to the NY Times' implementation last week of a paywall that will charge readers who want to access more than 20 articles, photos, videos, or other content, per month. The paywall offers various subscription levels, ranging from $15 to $35 a month, depending on whether readers want smartphone access and the NYT app.

Perhaps a dig to what many have called a complicated pay system, the Huffington Post hoax post said NY Times employees "can view the first 6 letters of each word at no charge (including slideshows of adorable kittens). After 6 letters, we will ask you to become a digital subscriber. You may choose to subscribe to see the rest of each word individually, or choose a package to access all words of more than 6 letters."

Playing up on the controversies about ways around the New York Times paywall -- such as via Twitter -- the HuffoPo also catalogued ways NYT employees could read the Post for free. For example, "If you come in through Facebook, you'll be able to access for free all stories involving animals born with extra limbs."

Also, alluding to New York Times reporter Judith Miller's inaccurate or false stories supporting the Iraq war, the HuffPo article, signed by president and editor-in-chief Arianna Huffington, concluded, "Stories that aggregate falsehoods to support an administration's efforts to take the country into a disastrous, decade-long war based on lies will always remain free."

The April Fools joke follows NYT executive editor Bill Keller's attack on the Huffington Post in March, in which he referred to Arianna Huffington as the "queen of aggregation" who has "discovered that if you take celebrity gossip, adorable kitten videos, posts from unpaid bloggers and news reports from other publications, array them on your Web site and add a left-wing soundtrack, millions of people will come."

The same day as the HuffPo's April Fools joke, the New York Times Magazine published an interview with Huffington, in which she said the HuffPo didn't kill journalism; new technologies did.



1 comment

 
Wally Wally Walks In Free wrote 1 year 6 weeks ago

Another Feed Escapes Being Shut Down

This feed of NYTimes links https://twitter.com/timeswiretap was shut down by Twitter for a few hours yesterday, after the NYTimes complained of copyright infringement and pretending to be an official NYTimes account.

The Belgian run feed is back as neither of the above was determined to be true after the account owner replied to Twitter.

The very same information is available on a Google Reader feed.

This scoop is yours.

Add your comment

The content of this field is kept private and will not be shown publicly.
  • No HTML tags allowed
  • Lines and paragraphs break automatically.

More information about formatting options

By submitting this form, you accept the Mollom privacy policy.

Newsletter

Subscribe to our twice weekly newsletter about journalism in the Americas.

Choose your language:


English
Español
Português


Please enter your e-mail address:


Facebook

Recent comments